Performance marketing

Buyers who search by part number

Our in‑house team runs Google Ads, ChatGPT Ads and Microsoft Ads for parts sellers end to end. Because every lead lands in the PartsBooster CRM, we optimize for paid orders and margin, not clicks.

Three platforms, one team, one report

01

Google Ads

The biggest source of high‑intent parts searches. We build campaigns around part numbers, makes and models.

Search on OEM numbers and modelsShopping and Performance Max from your inventory feedRemarketing to abandoned quotes
02

ChatGPT Ads

Buyers increasingly ask ChatGPT where to find a part. We set up and manage your presence in OpenAI’s ad placements.

Early‑access setup and testingCreatives for conversational contextLeads tagged and tracked in the CRM
03

Microsoft Ads

Bing and the Microsoft network: lower costs per click and an older, high‑intent audience of workshop owners and fleet buyers.

Imported and tuned Google campaignsShopping on BingLinkedIn profile targeting for B2B

Why parts advertising needs specialists

01

Huge catalogs

Tens of thousands of SKUs need feeds generated from live inventory, not hand‑made ads.

02

Part‑number intent

The best buyers search by OEM number. We bid on numbers and their supersessions.

03

Fitment matters

Landing pages by make, model and VIN search keep buyers from bouncing.

04

Margins vary

We bid by margin per part, not revenue, so you do not buy unprofitable orders.

Full cycle, done for you

01

Strategy

Markets, brands, budgets and target cost per order.

02

Setup

Accounts, feeds, campaigns and keyword structure.

03

Creatives

Ad copy, banners and landing pages.

04

Tracking

Conversions from chats, calls and orders sent from the CRM.

05

Optimization

Weekly bids, search terms and budget shifts.

06

Reporting

Monthly revenue and margin per campaign.

Closed‑loop reporting

From ad click to paid order, in one report

Most agencies stop at the click or the form. We see the whole path: ad, chat with the AI agent, quote, payment and margin, because it all lives in the same system.

Campaign source saved on every customer and order
Revenue and margin sent back to the ad platforms
AI agent conversations counted as conversions
One monthly report across all three platforms

Get a marketing plan for your store

Tell us your brands, markets and current ad spend. We will come back with a channel plan and a forecast.

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